You are an eco-conscious parent. You chose to cloth diaper instead of relying on disposables, used the hand-me-downs of older family members and meticulously preserved the clothes your child outgrew, joined a kids’ library to avoid amassing hundreds of books, and discouraged the purchase of shiny plastic toys for your little ones as gifts. As wonderful as this scenario sounds, as a parent I know that it can also be exhausting. Fortunately, I have now discovered the best platform for preloved kids’ stuff in India, which has made the journey of sustainable parenting significantly easier.
The Share Bear is a web portal that makes the process of buying and selling preloved kids’ stuff in India (currently in Mumbai but soon pan-India), including toys, clothes, books, games, equipment, and everything else, extremely easy. It stands for sustainable living, mindful parenting and promoting a circular economy, while being easy and convenient for its users. And I believe it offers the best preloved kids’ stuff in India.

WHY SHOULD YOU LOOK INTO THE BEST PRELOVED KIDS’ STUFF IN INDIA?
Indians have always been more accepting of preloved goods for two reasons. Firstly, during the country’s socialist years, there weren’t too many options easily available for us to choose from. Secondly, counting pennies and living frugally was ingrained in us from a young age. Most of us have grown up wearing hand-knit or hand-sewn clothes that were originally made for the eldest child in the family and passed down over the years.
Kanika Vasudeva, one of the founders of The Share Bear, says, “In February 2019, I became mom to twins. I pride myself on raising my kids almost completely on pre-loved or pre-owned items. As the youngest kids amongst my friend’s circle, the twins were handed down almost everything from day 1. Most of these items were in great condition – brand new or rarely used. This made me realise there was a more sustainable way to offer kids everything they need without buying excessively.”
Her partner and co-founder in the business Freyan Bhujwala, is also a sustainability advocate and felt drawn to this eco-conscious vision. They both quit their jobs to pursue The Share Bear full time last year.
If you too share their vision and are looking to include sustainability in your lifestyle, then exploring the best preloved kids’ stuff in India is the way to go.


WHY DOES THE SHARE BEAR OFFER THE BEST PRELOVED KIDS’ STUFF IN INDIA?
The concept of buying and selling preloved goods is not new to India. In fact, the practice of the industrious homemaker selling old and damaged household goods instead of simply throwing them away, is quite well documented. With the onset of the digital and e-commerce revolution in India, online platforms for listing preloved items have also boomed. However, there weren’t many options specific to the kids’ space till quite recently. A number of platforms focussing on preloved kids’ stuff in India function solely on Instagram. This is what sets The Share Bear apart in this field.
As Freyan points out, “Yes, the space is competitive. If you look at the players who are out there today, most of them started or gained momentum around the same time, after the pandemic. Some of them have been around a little longer than us but are not really in the e-commerce space. They are not a marketplace as they function solely on Instagram. So most of these players are all pretty new, but thanks to the pandemic and the sudden standstill of travel and ability to shop abroad, they’ve become much more visible and are looked at as a great alternative. It is important to remember there is no single model for the resale of preloved kids’ stuff in India and each of these platforms has different offerings that cater to varied customer needs. Our actual competition are the people whose first choice is fast fashion – the ones who want to buy new and shiny instead of preloved and preowned. We think it’s great that these other preloved platforms exist and are doing well – it’s like a joint effort to educate and promote the concept of sustainable alternatives – and it also shows us that there is a great future for the preloved market as new adopters join the movement every day.”


SOME OF THE FEATURES THAT ENSURE THE SHARE BEAR’S OFFERINGS ARE THE BEST PRELOVED KIDS’ STUFF IN INDIA
- ONE CAN SOURCE MANY THINGS:
As a preloved kids’ stuff platform, The Share Bear accepts everything to do with babies and children. Their categories include:
- Toys
- Books
- Clothes
- Shoes
- Accessories
- Baby Gear
- Baby Essentials
- Rockers
- Bouncers
- Play-gyms
- Cribs
- Cots
- Beds
- Strollers
- Prams
- Car Seats
- Highchairs
- Booster Chairs
- Nursery Décor
- Appliances
- Party Decor
2. A SIMPLE PROCEDURE FOR GETTING LISTED ON THE PLATFORM:
All you need to get listed on The Share Bear is a simple registration. One needs to fill a form with multiple questions for each product and pictures need to be uploaded. The form is then checked by the back end team and the product goes live on the site.
3. STRONG NETWORK OF PARENTS MEANS GOOD CHOICE OF PRELOVED KIDS’ STUFF:
The Share Bear’s team extensively relies on social media platforms and WhatsApp groups to expand their reach. This has enabled them to create a strong parent network and extensive listings of preloved kids’ stuff across categories.
4. EASY AND CONVENIENT PROCESS:
As The Share bear is an e-commerce platform and not a social media listing platform, their system is more organised, convenient and seamless. People visit the website, browse, fill their carts, pay and checkout. That’s all they need to do before their items are delivered to them. They don’t need to haggle about prices or delivery and logistics etc. as it is all taken care of by the internal team just as it would by any of the big e-commerce players like Amazon, Flipkart etc. By adopting this model, they hope to make their business scalable and not restricted to one city or country.
5. NO INTERACTION BETWEEN BUYER AND SELLER:
This means there is no bargaining or harassment of the people involved either way.
6. PICKUP AND DROP ARRANGED BY THE TEAM AT THE SHARE BEAR:
This was one of the logistical problems with Instagram platforms that The Share Bear was keen to solve and they have done so by adopting an e-commerce model.
7. COMMITMENT TO SUSTAINABILITY WITH REUSABLE PACKAGING:
Even their packaging materials are reused as they are committed to the promise of staying sustainable.
I hope this round-up post has convinced you to check out The Share Bear platform, which according to me has the best preloved kids’ stuff in India. Have you already shopped there? What was your experience? Do share it in the comments below!
CHECK OUT THE SHARE BEAR HERE: https://thesharebear.in/shop
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I love the concept of The share bear platform. indeed, it is helpful in sustainable parenting. it is great that their system is organized and easy to use for parents. I will share this info with my brother, I will sure he will love to use this platform. thanks Noor for sharing this information.
🙂
Exactly, we can save so much by getting pre-loved items for kids. Kids outgrow very fast and such options are always preferred.
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This is a good find! Definitely a good way to utilize things to their full life and also a good way to teach children value of things
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Very informative post.helpful parents who can’t decide on all baby stuffs.and money saving as well
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Seven years ago, when my DIL was using pre-owned stuff for my grandson, I was very offended. But later I realised what a good initiative it is. They have a mom’s group on whatsapp and all the items are put up there.I wish all parents would go for preloved products. It would be great for the earth and for the pocket.
🙂